What’s on the Typographic Hierarchy poster
15 entries in 4 groups.
Ranked by strength. Use the fewest signals that do the job.
- Strong signals: Position on the page, Size, Weight, White space around it
- Quieter signals: Case - caps, small caps, sentence, Italic, Colour or tone, Indent, o…
- Discipline: One change per level, not four, Three levels is usually enough, Space sep…
- Test it: Blur the page: does the structure survive?, Read the headings alone as a sum…
Bold, larger, coloured, centred and underlined all at once is not five times as important. It is noise.
Questions about the Typographic Hierarchy poster
- What’s on the Typographic Hierarchy poster?
- 15 entries in 4 groups. Ranked by strength. Use the fewest signals that do the job. Strong signals: Position on the page, Size, Weight, White space around it; Quieter signals: Case - caps, small caps, sentence, Italic, Colour or tone, Indent, o…; Discipline: One change per level, not four, Three levels is usually enough, Space sep…; Test it: Blur the page: does the structure survive?, Read the headings alone as a sum…. Bold, larger, coloured, centred and underlined all at once is not five times as important. It is noise.
- Who is the Typographic Hierarchy poster for?
- Typographic Hierarchy belongs to the Art & Design section rather than to a school year, because design is not something one grade owns. Anyone learning typography can pin it up — a beginner, a student mid-course, or someone revising years later.
- When should you use the Typographic Hierarchy poster?
- Use it when a page has six styles and the reader still cannot find the way in. A wall chart earns its place by being glanceable from where the work is happening, so Typographic Hierarchy belongs on the wall where that design work actually happens, within glancing distance, rather than filed away.
- What other posters go with Typographic Hierarchy?
- The Baseline Grid, Dashes & Quotes and Figures & Small Caps sit alongside Typographic Hierarchy in the Art & Design section. Printed together they make a wall rather than a single sheet, which is how a reference set actually gets used.The Baseline GridDashes & QuotesFigures & Small Caps
- Is the Typographic Hierarchy poster free to download and print?
- Yes. Typographic Hierarchy downloads as a free PDF with no account, no email and no watermark, like everything else in the Art & Design section. Print as many copies as you like for a home, a classroom, a library or a tutoring group; reselling the file is the only thing the licence rules out.Read the licence
- What size does the Typographic Hierarchy poster print at?
- Typographic Hierarchy is a vector PDF laid out for US Letter, and prints on A4 with Fit to page — the same file, no separate download. Because every mark on it is drawn rather than photographed, it stays sharp enlarged to A3, A2 or A1 at a copy shop. Colour carries emphasis only, so a greyscale print of Typographic Hierarchy loses nothing.Printing guide
Related posters
Charts that sit alongside Typographic Hierarchy on the same wall.
Browse every Art & Design poster, or start from the full catalogue.